Foundation can be one of the hardest makeup products to shop for. Brands have started to become more inclusive, but with a 40 foundation shade range it can be difficult to find your perfect match. So to be of help, I figured I could share with you my 10 best foundation shade matches. I have fair skin with a cool to neutral undertone and today I will be sharing with you my ten best cool toned foundation.

Because affordable brands do not always have the best shade ranges, this video is quite heavily focused on more high end and luxurious brands. Not because I want you to spend money, but because they simply do better things. There are more shades, more undertones and therefore it is easier to find your match. I am swatching each shade along my jawline with my fingers and blend them out so you can see how they go on.
Cool Toned Foundation // These are my 10 best shade matches (cool tone & fair skin)
Mentioned in the video:
- Dior Backstage foundation 0N
- https://go.shopmy.us/p-20682489 *
- Review: https://kikopromo.it.com/2019/11/06/dior-backstage-face-body-foundation/%3C/a%3E%3C/li%3E
- Giorgio Armani Luminous Silk 03
- https://go.shopmy.us/p-20682546 *
- Review: https://kikopromo.it.com/2021/11/24/giorgio-armani-luminous-silk-foundation-review/%3C/a%3E%3C/li%3E
- Lisa Eldridge Seamless Skin Skin Tint T3
- https://go.shopmy.us/p-20682608 *
- Review: https://kikopromo.it.com/2025/06/30/lisa-eldridge-seamless-skin-skin-tint-review/%3C/a%3E%3C/li%3E
- YSL All Hours BR20
- https://go.shopmy.us/p-20682773 *
- Review: https://kikopromo.it.com/2018/12/31/ysl-all-hours-foundation/%3C/a%3E%3C/li%3E
- Unleashia Don’t Touch Glass Pink 21N
- https://go.shopmy.us/p-20682826 *
- Review: https://kikopromo.it.com/2024/09/15/unleashia-dont-touch-glass-pink-cushion-review/%3C/a%3E%3C/li%3E
- Missha Choboyang BB cream 17
- https://go.shopmy.us/p-20682867 *
- Review: https://kikopromo.it.com/2023/05/17/missha-choboyang-bb-cream-review/%3C/a%3E%3C/li%3E
- Catrice Nude Drop Tinted Serum 004N
- https://go.shopmy.us/p-20682916 *
- Review: https://kikopromo.it.com/2023/02/01/catrice-nude-drop-tinted-serum-foundation-review/%3C/a%3E%3C/li%3E
- Kiko Milano Insta Moisture Glow 1R
- https://go.shopmy.us/p-20683058 *
- Review: https://kikopromo.it.com/2023/12/16/kiko-milano-instamoisture-glow-foundation-review/%3C/a%3E%3C/li%3E
- Kiko Milano Skin Lover 1CR
- https://go.shopmy.us/p-20683115 *
- Review: https://kikopromo.it.com/2025/05/13/full-face-of-kiko-milano-4/%3C/a%3E%3C/li%3E
- Hauslabs Triclone 060 Fair Warm
- https://go.shopmy.us/p-20683187 *
- Review: https://kikopromo.it.com/2023/11/20/haus-labs-triclone-foundation-review/%3C/a%3E%3C/li%3E
- Fenty Beauty Soft Lit 125
- https://go.shopmy.us/p-20683220 *
- Review: https://kikopromo.it.com/2025/04/21/fenty-beauty-softlit-foundation-review/%3C/a%3E%3C/li%3E
*Links are affiliated.








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