3INA (pronounced Mina) is a Spanish makeup brand that instantly became a favorite when I started trying them. Yes they are a bit pricey but so is European drugstore makeup. Their 24h cream eyeshadow is an absolute banger of a product and today I am finally reviewing the one I own in shade 963 Taupe.

This product comes in heaps of shades and one thing I love by 3ina is that their packaging reflects the color inside. That way you will always know what you are grabbing for. They don’t only do this product in shimmer formulas, there are mattes and all the colors of the rainbow: from more muted cool tones like Taupe shown here to bright in your face shades. These can also be used as a gel liner. A truly versatile product.
Review: 3ina The 24H Cream Eyeshadow 963 Taupe
3INA being a Spanish brand, they aren’t the cheapest. Most European brands are. Makeup is just generally more expensive here, but €15 for a cream shadow is still quite reasonable. Yes it isn’t cheap and maybe not what many people would consider drugstore prices, but it is fairly common to find products at the price point over here. I got mine from Zalando, but Notino and the official website are other ways to get them. In Spain I was able to find this in store which was super exciting and in the UK a small selection of the line is available through Superdrug.
What does this product have to offer?

Well, what can I say about the 3INA The 24H Cream Eyeshadow? It’s a cream eyeshadow! It has a slight mousse like texture that is a bit thicker than most cream shadows. In fact it feels quite dry sometimes so I would recommend using this with fingers. The intensity is fierce, the shimmer intense and the pigmentation on point. Oh and 963 Taupe is a great cool toned taupe with a touch of purple too.
What does it look like in a swatch?

Here she is, in all her glory! Taupe is a stunning purple grey tone with lots of sparkle. It has a deeper base is great when applied with fingers but also easy to blend out with a brush. I prefer this as a base layer under lighter shadows but it can be worn blurred out by itself as well. This also sets into place, so once this on and blended it won’t budge all day.
What does it look like on the eyes?

In this eye look I have not only used Taupe, but I also used a discontinued REM Beauty cream shadow in Affirmation. I found out they pair beautifully together and this has been a combo I reach for a lot when I want to do a quick but impactful look. I used Taupe as a base layer, put the REM on top and added a bit more of Taupe to act as a liner and on the lower lash line. A quick and easy, simple look that takes seconds to apply.
Should you buy the 3INA cream eyeshadow?

So far I have mainly tried 3INA’s color products and I can say: their cream eyeshadow is a good one. These are budgeproof once they settles down and I can see why they say you can even use them as liners. The shade Taupe is stunning and one of the best cool toned shades I have used in a while be it a little bit deep for some people perhaps. But I love mine and this won’t be going anywhere any time soon other than onto my lids as often as possible.
Buy 3INA The 24h Cream eyeshadow here *.
*Link is affiliated.








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